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News Items Tagged ‘SEO’

Mispelled Content Drives Traffic

Saturday, September 27th, 2008

We are sure everyone at one time has misspelled, or mistyped if you prefer, while searching for a product or information. Those who are use to searching the web knows many top hitters like Google and yahoo will have a spell check and correction suggestion on unrecognized words. However we still find the top four or five sites still very useful and pertinent. The interesting fact to note is often times, these sites that rank 1-4 for misspelled keywords are not in the top 5 of the keywords spelled correctly, some not even on the first two pages.

We have set up experiments to see how much traffic a misspelled domain could get, and you will be surprised at the frequency of landing pages being from misspelled keywords. This phenomena is a mixture between Read the rest of this entry »


Search Engine Optimization (SEO) - for dummies

Tuesday, September 16th, 2008

Search Engine Optimization is a phrase web developers use to describe the process in which one tries to optimize a web page so that many search engines will index said page, and more importantly, will index them high on searches for certain keywords. This is not another overused top 10 SEO tips, this is simply search engine optimization for beginners.

Do note that we mention web ‘page’ as for many purposes SEO is optimizing what are called ‘landing pages.’ These pages are specifically designed content, keywords, and look to do a few things. Your landing pages need to have the key words your site is trying to target, so that search engines will see these words as relevant for those searches. You also need pertinent content on that page to those keywords so in reality it will be a useful page of content. However Read the rest of this entry »





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